The importance of uniform for Business Communications

Most businesses are aware of the importance of uniform policy in guiding employees to dress accordingly. However, most business owners don't realise that uniforms are also a strategic tool for business communications.

As a business communication tool, uniforms promote safety among employees and add value to internal and external communication.

How? It aids employers to offer better customer service, create brand awareness, promote safety and help employees to cut costs. It benefits both the company and its team members. 

Customer service.

Let's imagine that you own a busy brick-and-mortar shop, and you have opted for a no uniform policy. You would want customers to identify your employees quickly.
But how could they if there is nothing to guide them? Now let's imagine that all your team members were wearing your brand colours and logo. It would surely help customers to spot your staff from a distance, helping you to promote better customer service by cutting down on response time. 

Brand awareness. 

A uniform can help you to promote your brand not only inside, but also outside your company.

For team members, it works as a tool, helping them to remember what it means to be wearing your brand and how they should behave while wearing it. It also increases a sense of belonging, promoting loyalty towards your brand.

For customers, it promotes your business to the local community every time your employees walk around the location of your company. It fixes your name in the local's minds. 

Employee Safety.

A uniform policy also helps to promote safety among team members, especially if your business offers harmful risks for the employee. No-slip shoes, High-visibility jackets and hard hats are great examples of how a uniform can protect your team members, making them feel you care about them.

Cost Cutter.

Best of all, uniforms cut down on the amount of work clothing that an employee must purchase, lowering yearly expenditures. That is for sure, a way to make everybody a little happier.
As you can see, there are numerous reasons to opt for a uniform policy. At 4ORM, we believe that a uniform can make people proud of their job being, therefore, beneficial for business and employees.

What about you, are you proud of your uniform?



The importance of uniform for Business Communications

Most businesses are aware of the importance of uniform policy in guiding employees to dress accordingly. However, most business owners don't realise that uniforms are also a strategic tool for business communications.

As a business communication tool, uniforms promote safety among employees and add value to internal and external communication.

How? It aids employers to offer better customer service, create brand awareness, promote safety and help employees to cut costs. It benefits both the company and its team members. 

Customer service.

Let's imagine that you own a busy brick-and-mortar shop, and you have opted for a no uniform policy. You would want customers to identify your employees quickly.
But how could they if there is nothing to guide them? Now let's imagine that all your team members were wearing your brand colours and logo. It would surely help customers to spot your staff from a distance, helping you to promote better customer service by cutting down on response time. 

Brand awareness. 

A uniform can help you to promote your brand not only inside, but also outside your company.

For team members, it works as a tool, helping them to remember what it means to be wearing your brand and how they should behave while wearing it. It also increases a sense of belonging, promoting loyalty towards your brand.

For customers, it promotes your business to the local community every time your employees walk around the location of your company. It fixes your name in the local's minds. 

Employee Safety.

A uniform policy also helps to promote safety among team members, especially if your business offers harmful risks for the employee. No-slip shoes, High-visibility jackets and hard hats are great examples of how a uniform can protect your team members, making them feel you care about them.

Cost Cutter.

Best of all, uniforms cut down on the amount of work clothing that an employee must purchase, lowering yearly expenditures. That is for sure, a way to make everybody a little happier.
As you can see, there are numerous reasons to opt for a uniform policy. At 4ORM, we believe that a uniform can make people proud of their job being, therefore, beneficial for business and employees.

What about you, are you proud of your uniform?